Design is a funny old thing. You don’t usually notice good design because it works so seamlessly; we take it for granted. Bad design, on the other hand, can grind on one’s nerves. Even if you aren’t familiar with the rules of good design, you’ll notice when a website has a poor design. It’s important to remember the impact of good design when considering your Shopify store design. For the most part, you can create a Shopify store all by yourself with no coding skills required. However, if you need to tweak your site to suit your business, The Carpenter’s Wife offers plenty of Shopify store design services. We want to help you create a store that generates sales, provides a positive customer experience, and aligns with your brand identity perfectly. So, here are a few things you can do to make your Shopify store THE place to shop online.
A simple Shopify store layout is always going to be the most effective. As soon as they click into your store, your customers should be able to;
No matter what you sell, your brand identity likely has a feeling or emotion attached to it. If you sell ice cream, you may want people to associate your brand with excitement or fun. If your business sells shoes, you may want your customers to feel free and empowered. Make sure the feelings your brand evokes are represented within your Shopify store design. Use copy, typography, photography, and layout carefully to recreate this feeling throughout your site.
When customers face dead-ends on your site, their browsing experience comes to an end. What’s a dead-end you ask? It’s a page that doesn’t prompt them to visit anywhere else on your Shopify site. There are so many ways you can avoid dead ends in your Shopify store design.
It’s crucial that your customers trust your Shopify site, otherwise they won’t buy from you. You need to earn your customer’s trust by creating a Shopify store design that is easy to use, offers an opportunity to engage with real people, and is open and honest. You can do this by;
If you need help implementing these features into your store, The Carpenter’s Wife can help you with our comprehensive Shopify store design services.
Your Shopify store should never be a confusing experience for your customers. Everything should align nicely with your brand identity and provide consistency for shoppers.
If you’re looking to increase your online sales, it goes without saying your Shopify store design needs to be thoughtful, consistent, and intuitive. The Carpenter’s Wife has design services to tailor your Shopify store to your business’s unique needs. After all, a one-size-fits-all template isn’t going to cut it for everyone! We’re proud of our ability to embrace our clients’ brand identities to create a Shopify experience representative of that brand for their customers. IF you’re looking to fine-tune your Shopify store design, get in touch with The Carpenter’s Wife today.